Social media marketing was seen as a waste of time and resources only ten years ago. Not as many people had smartphones, not as many social media sites were around, and e-commerce was reserved only for big-name brands. The internet has rapidly changed since, making social media marketing necessary for a brand to grow. Here’s how to use it to your company’s advantage.  What is Social Media Marketing? Social media marketing can be a foreign concept if you aren’t cued into the internet’s changing landscape. However, many original principles of marketing and advertising remain. Only now, instead of physical flyers…

Important aspects to consider when setting up social media accounts for business.

With smartphones glued to hands and eyes focused on screens constantly, there’s no denying that social media has become a large part of the world. More and more, businesses are relying on social media to market their brand and catch the attention of new consumers. It can be a powerful tool, but it needs to be utilized correctly. Here are a few ways you can generate more clients through social media. 1.   Comment and Connect Interacting with your followers and other posts can help you gain new clients. You should regularly make your posts and interact with others regularly. This…